Fifth Commercial Deal With Nottingham Forest

Thursday, 2nd November 2017

We are proud to announce we have renewed our agreement as official commercial partner of Nottingham Forest FC for the fifth season running.

We started our commercial support of Forest back in the 2012-13 season, when we became main club and shirt sponsor and have continued our commitment over the last five years.

As official club sponsor of The Reds, our branding will adorn the players’ walk-out tunnel and other signage across the Trent End stand of The City Ground, as well as 3D mats pitch-side advertising, seasonal club hospitality within Forest’s 1865 Club and signed balls and replica shirts for promotional giveaways.

Adam Pye, Managing Director said: “We are proud to be supporting Nottingham Forest for our fifth consecutive season.

“We continue to grow nationally and internationally and even though we now have 22 trading sites across the country, our roots are, and always will be, firmly in Nottingham as this is where it all began.

“We look forward to attending the home matches this season and seeing our branding facing the crowd as the players come on to the pitch. Myself and the team are excited for what I’m sure will be a successful season for the club.”

When we started our sponsorship of Forest five years ago, it was the first auction house in the UK to sign a sponsorship deal with a professional football club.

We have a long-standing association with sport and support a number of clubs, both professional and grass roots clubs. As well as Forest, we currently sponsor two other high-profile clubs which are close to two of our UK auction hubs: Falkirk FC near Edinburgh (Scottish Championship) and Swansea City FC (Premier League) in South Wales.

David Cook, of Nottingham Forest FC, said: “The club are delighted to renew the partnership with a strong Nottingham-based business like John Pye Auctions. We would like to thank them for their continued support over the last five seasons and we are excited to play a part in their growth locally, nationally and internationally.

“Adam and his team have been a pleasure to work with and it’s fantastic to see them at so many of our matches. We look forward to continuing our commercial relationship with the firm.”

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